George Bernard Shaw observed that if all the world’s economists were laid end to end, they still wouldn’t reach a conclusion. Although the line sums up a popular view of the dismal science, an ...

A strong car brand can create significant value in the automotive industry. The price consumers expect to pay for otherwise identical luxury vehicles can vary as much as $4,000, depending on the car’s ...

Over the last few years, companies in a wide variety of industries have created increasingly senior executive positions in supply chain management. Lucent Technologies Inc., the ChevronTexaco ...

A bat and a ball cost $1.10 in total. The bat costs $1 more than the ball. How much does the ball cost? Almost everyone feels the temptation to answer “10 cents” because the sum $1.10 so neatly ...

In 1972, the (future) Nobel Prize–winning physicist Philip Anderson published an article in the journal Science titled “More Is Different.” Dr. Anderson was exploring what happens when a number of ...

You wouldn’t expect to be able to predict the overall strategic direction of most companies by studying their executive training facilities. But ever since the 1950s, General Electric Company has ...

These fundamental guidelines, drawn from experience, can help you reshape your organization to fit your business strategy. See also “A guide to organization design.” ...

War is not a pathology,” says Philip Bobbitt. “War is a natural condition of the state.” In his groundbreaking book The Shield of Achilles: War, Peace and the Course of History (Alfred A. Knopf, 2002) ...

Hiromoto Fukuda started a new kind of dating club in Osaka a few years ago. At the Tu-Ba Café, men and women sit on opposite sides of a glass divide. A man who sees a woman he wishes to meet can ask a ...

Strategy+business is an offering of PricewaterhouseCoopers Advisory Product Sales LLC and PricewaterhouseCoopers LLP (together, “PwC”), members of the ...

A land of political and economic extremes, Latin America has long been among the world’s most challenging regions in which to do business. But corporations, some headquartered within the region and ...

During hard economic times, you would expect consumers to look for bargains and be less concerned with amenities — and companies to respond with low prices and plain products and services So why is ...