Move over McDonald’s and Starbucks. Mixue Bingcheng is now the world’s largest food and beverage chain.
The menu is short and very sweet. It includes the signature ice-cream cone, variations on bubble tea and a lemonade that made ...
Two decades ago, a modest restaurant in the middle of one of China’s poorest provinces saw its business take off after selling cut-price soft serve for just 1 yuan (15 cents) per cone. Today, it has ...
The popular chain which is now bigger than McDonald's, serves bubble tea, soft-serve ice cream, and lemonade, and most of ...
Mixue Bingcheng has overtaken McDonald's and Starbucks to become the world's largest food and beverage chain by store count.
Mixue Bingcheng, a budget-friendly bubble tea brand, now operates more outlets than McDonald’s or Starbucks worldwide.
Chinese food and beverage brands are gaining fans across Southeast Asia, offering alternatives to big name American chains ...
Think McDonald’s and Starbucks are the world’s biggest food and beverage chains in terms of locations? Think again. Mixue Ice ...