The deal with the IOC also includes technical and advertising support surrounding the games.
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Comcast is paying $3 billion to extend its Olympics rights deal through 2036. The renewal with the International Olympic ...
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The International Olympic Committee (IOC) and Comcast NBCUniversal have agreed on a new groundbreaking partnership for the ...
Comcast has reached a multiyear agreement with the International Olympic Committee (IOC) to broadcast the games on all platforms in the United States for the Olympic Games through to 2036 ...
The International Olympic Committee and Comcast NBCUniversal have agreed to expand their longstanding partnership through ...
The $3 billion deal will also see the parties collaborate on technical infrastructure and advertising support of the games.
This agreement with Comcast is groundbreaking because it goes far beyond the traditional media rights agreement which we have ...
Comcast Corp. and NBCUniversal have secured U.S. rights to broadcast the Olympic Games through 2036 with a $3-billion arrangement. The new deal, which kicks in this year, solidifies Comcast’s ...
The agreement also included various innovative joint strategic initiatives and projects that aim to exploit emerging digital ...
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